First Person Marketing

Industry

Marketing for media & publishing that is judged on results

Audience growth and advertiser revenue must rise together.

Media & Publishing

Where we start

Priorities for media & publishing

  • Audience acquisition
  • Newsletter growth
  • Subscription conversion

The number we report

Subscribers and yield

Every monthly review opens with this figure, then explains the work that moved it. Impressions and rankings are context, never the headline.

Ready when you are

Start your ninety day run

Pick a plan, meet your account manager within days, and take your retainer back if sales have not moved in the first ninety days.