First Person Marketing

Remarketing

(monthly, ad spend extra)

Win back past visitors and customers for less

Re-engage past visitors and customers through Google, YouTube and email lists.

On any plan, from $790 a month

The problem

Past visitors and customers already know you, which makes them the cheapest people to win back. Without lists and tailored ads, you're paying to reach strangers instead.

Best for businesses with a customer or subscriber list; brands with repeat purchases; companies running Google and YouTube ads.

  • You pay to reach strangers while past customers forget you
  • Your customer list sits unused in a spreadsheet or CRM
  • Everyone sees the same ad whether they visited once or bought twice

How we fix it

  • We build remarketing lists from visitor behavior
  • We upload your customer lists as matched audiences, with consent
app.firstpersonmarketing.com
Task board for a service in the client portal
Every service gets its own task board in your client portal

How remarketing works

Each step is a task in your client portal. You see the hours logged against it, and nothing is marked done until you approve it.

  1. 1

    Remarketing lists setup

    Development team

    We create Google remarketing lists from your site activity

  2. 2

    Customer list upload

    Development team

    We upload customer lists you're allowed to use for ads

  3. 3

    Ads per funnel stage

    Design team

    We write ads for each stage of the buying journey

  4. 4

    Campaign launch

    Marketing team

    We launch across Search, Display and YouTube

  5. 5

    Results review

    Analytics team

    You see results by audience and stage

What you get

What to expect

Typical timelines. Results depend on your market, budget and starting point.

  1. First 5 days

    We audit your account and check your conversion tracking before more budget is spent.

  2. Weeks 2 to 6

    Campaigns run with tighter targeting. We cut the search terms and placements that waste budget as data comes in.

  3. Month 2 and on

    We move budget to the campaigns that bring leads or sales, and each monthly report shows your cost per result.

What clients say

All reviews
“Honest feedback: the first two weeks were mostly them untangling the mess our previous agency left in the ads account. After that it got good. Fewer junk clicks, and someone actually answers when I ask why the budget moved.”
Daniel OkaforGoogle Ads management, Sep 2026English
“Antes pagábamos por clics que no servían para nada. Configuraron el seguimiento de conversiones antes de gastar un solo peso y ahora sabemos qué anuncio trae cada cliente.”
Javier MoralesPay-per-click advertising (PPC), Sep 2026Español
“We're a two-location dental practice and were basically invisible on Google Maps. Three months in, the second office finally shows up when you search from the neighborhood next door. I like that I can see exactly what they worked on each week in the portal instead of getting a vague monthly email.”
Megan R.Local SEO, Oct 2026English

From $790 a month

Runs on your plan hours, from $65 an hour on our largest plan instead of our $95 standard rate. Unused hours roll over. Ad spend is paid separately to the platforms.

  • Starter, 10 hours for $790 a month: for one or two ongoing services, like SEO or social media.
  • Growth, 25 hours for $1,800 a month: for a mix of services across search, ads and content.

Sign-up takes about 2 minutes. Your first task is due within 5 days of starting the service.

Choose my plan

90-day money-back guarantee. Ask us a question

Included

  • Google remarketing lists
  • Customer match audiences
  • Tailored ads per stage

What we need from you

  • Customer and subscriber lists you're allowed to use for advertising
  • Access to Google Ads and Analytics
  • Approval on ads for each stage

Who works on remarketing

Each step goes to the team that specializes in it. Every task is checked before it reaches you, and your portal shows which team did it and the hours it took.

90 days or your money back

Try us for 90 days. If you're not happy with the progress, you get your money back.

Questions about remarketing

Is uploading our customer list allowed?

Yes, if your customers agreed to it under your privacy policy. We'll check your consent setup before uploading.

Which channels does it cover?

Google Search, Display and YouTube, plus email lists you already have.

Who does the work?

Specialists from our Development, Design, Marketing and Analytics teams. Each task is checked before it reaches you, and shows which team did it and the hours it took.

Can I start with just remarketing?

Yes. The Starter plan (10 hours a month) suits one or two ongoing services, so remarketing can run on its own, alongside any agency you already use. You can start other services later from your client portal.

Is there a long contract?

No. Plans renew monthly and you can change or cancel from the Billing page in your client portal. A cancelled service ends at the end of that calendar month.

How is remarketing billed?

It runs on your monthly plan hours, at a lower rate than our $95 standard. Unused hours roll over to next month, and extra hours are billed at your plan rate. Ad spend is separate and paid to the ad platforms.

Can I get my money back?

Yes. Every monthly plan has a 90-day money-back guarantee. Every task also waits for your approval, and you can ask for changes.

Get a free recommendation

Not sure remarketing is what you need? Tell us your website, goal and budget. We'll reply by email with the services and monthly hours we'd suggest. Free, and you don't need an account.

No obligation. We never share your details.

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