First Person Marketing

Google Ads management

(monthly, ad spend extra)

Stop wasting Google Ads budget

Expert management of your Google Search, Shopping, Performance Max and YouTube campaigns.

On any plan, from $790 a month

The problem

Many Google Ads accounts waste budget on broad keywords, weak ads and campaign types that compete with each other. A structured account spends the same budget on better clicks.

Best for businesses already running Google Ads; online stores using Shopping or Performance Max; accounts managed in-house that need a second opinion.

  • Broad keywords are spending budget on irrelevant searches
  • Shopping, Search and Performance Max are competing against each other

How we fix it

  • We audit the account and show where budget is being wasted
  • We restructure campaigns so each has a clear job
  • We review performance monthly and act on what we find
app.firstpersonmarketing.com
Task board for a service in the client portal
Every service gets its own task board in your client portal

How Google Ads management works

Each step is a task in your client portal. You see the hours logged against it, and nothing is marked done until you approve it.

  1. 1

    Google Ads account audit

    Analytics team

    We review spend, keywords, ads and tracking in your account

  2. 2

    Account restructure

    Marketing team

    We reorganize campaigns so budget goes where it performs

  3. 3

    Keyword and negative lists

    Marketing team

    We tighten keywords and add negatives to block wasted clicks

  4. 4

    Responsive search ads

    Design team

    We write new responsive search ads to test

  5. 5

    Monthly performance review

    Analytics team

    Each month you get a performance review with next steps

What you get

What to expect

Typical timelines. Results depend on your market, budget and starting point.

  1. First 5 days

    We audit your account and check your conversion tracking before more budget is spent.

  2. Weeks 2 to 6

    Campaigns run with tighter targeting. We cut the search terms and placements that waste budget as data comes in.

  3. Month 2 and on

    We move budget to the campaigns that bring leads or sales, and each monthly report shows your cost per result.

What clients say

All reviews
“Honest feedback: the first two weeks were mostly them untangling the mess our previous agency left in the ads account. After that it got good. Fewer junk clicks, and someone actually answers when I ask why the budget moved.”
Daniel OkaforGoogle Ads management, Sep 2026English
“Antes pagábamos por clics que no servían para nada. Configuraron el seguimiento de conversiones antes de gastar un solo peso y ahora sabemos qué anuncio trae cada cliente.”
Javier MoralesPay-per-click advertising (PPC), Sep 2026Español
“We're a two-location dental practice and were basically invisible on Google Maps. Three months in, the second office finally shows up when you search from the neighborhood next door. I like that I can see exactly what they worked on each week in the portal instead of getting a vague monthly email.”
Megan R.Local SEO, Oct 2026English

From $790 a month

Runs on your plan hours, from $65 an hour on our largest plan instead of our $95 standard rate. Unused hours roll over. Ad spend is paid separately to the platforms.

  • Starter, 10 hours for $790 a month: for one or two ongoing services, like SEO or social media.
  • Growth, 25 hours for $1,800 a month: for a mix of services across search, ads and content.

Sign-up takes about 2 minutes. Your first task is due within 5 days of starting the service.

Choose my plan

90-day money-back guarantee. Ask us a question

Included

  • Account audit and restructure
  • Search, Shopping and PMax
  • Monthly performance review

What we need from you

  • Admin access to Google Ads and Google Analytics
  • Your target cost per lead or return on ad spend
  • Approval on structure changes and new ads

Who works on Google Ads management

Each step goes to the team that specializes in it. Every task is checked before it reaches you, and your portal shows which team did it and the hours it took.

90 days or your money back

Try us for 90 days. If you're not happy with the progress, you get your money back.

Questions about Google Ads management

Do you cover Shopping and Performance Max?

Yes, along with Search and YouTube campaigns.

Will you rebuild our account from scratch?

Only if the audit shows it's needed. Often a restructure of the existing account keeps its history and performance data.

Who does the work?

Specialists from our Analytics, Marketing and Design teams. Each task is checked before it reaches you, and shows which team did it and the hours it took.

Can I start with just Google Ads management?

Yes. The Starter plan (10 hours a month) suits one or two ongoing services, so Google Ads management can run on its own, alongside any agency you already use. You can start other services later from your client portal.

Is there a long contract?

No. Plans renew monthly and you can change or cancel from the Billing page in your client portal. A cancelled service ends at the end of that calendar month.

How is Google Ads management billed?

It runs on your monthly plan hours, at a lower rate than our $95 standard. Unused hours roll over to next month, and extra hours are billed at your plan rate. Ad spend is separate and paid to the ad platforms.

Can I get my money back?

Yes. Every monthly plan has a 90-day money-back guarantee. Every task also waits for your approval, and you can ask for changes.

Get a free recommendation

Not sure Google Ads management is what you need? Tell us your website, goal and budget. We'll reply by email with the services and monthly hours we'd suggest. Free, and you don't need an account.

No obligation. We never share your details.

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