“Honest feedback: the first two weeks were mostly them untangling the mess our previous agency left in the ads account. After that it got good. Fewer junk clicks, and someone actually answers when I ask why the budget moved.”
Google Ads management in South Africa
(monthly, ad spend extra)Stop wasting Google Ads budget
Expert management of your Google Search, Shopping, Performance Max and YouTube campaigns.
On any plan, from about R13,100 a month
- 4.8/5 from 14 client reviews
- 90-day money-back guarantee
- Cancel any month
The problem
Many Google Ads accounts waste budget on broad keywords, weak ads and campaign types that compete with each other. A structured account spends the same budget on better clicks.
Best for businesses already running Google Ads; online stores using Shopping or Performance Max; accounts managed in-house that need a second opinion.
- Broad keywords are spending budget on irrelevant searches
- Shopping, Search and Performance Max are competing against each other
How we fix it
- We audit the account and show where budget is being wasted
- We restructure campaigns so each has a clear job
- We review performance monthly and act on what we find

How Google Ads management works
Each step is a task in your client portal. You see the hours logged against it, and nothing is marked done until you approve it.
- 1
Google Ads account audit
Analytics team
We review spend, keywords, ads and tracking in your account
- 2
Account restructure
Marketing team
We reorganize campaigns so budget goes where it performs
- 3
Keyword and negative lists
Marketing team
We tighten keywords and add negatives to block wasted clicks
- 4
Responsive search ads
Design team
We write new responsive search ads to test
- 5
Monthly performance review
Analytics team
Each month you get a performance review with next steps
What you get
An audit of your current account and what it's wasting
A restructured account with clean keyword and negative lists
A monthly performance review with next steps
Set up for South Africa
Your Google Ads account can run in ZAR, so ad spend is billed by Google in your own currency. Our fee is separate and never a percentage of spend.
Campaigns target locations in South Africa, down to cities such as Johannesburg or Cape Town, and the hours your customers search.
Ad copy follows the Consumer Protection Act and the Advertising Regulatory Board's code.
New York is 6 to 7 hours behind SAST, so your morning approvals are waiting for the team when New York starts work.
What to expect
Typical timelines. Results depend on your market, budget and starting point.
First 5 days
We audit your account and check your conversion tracking before more budget is spent.
Weeks 2 to 6
Campaigns run with tighter targeting. We cut the search terms and placements that waste budget as data comes in.
Month 2 and on
We move budget to the campaigns that bring leads or sales, and each monthly report shows your cost per result.
What clients say
All reviews“Antes pagábamos por clics que no servían para nada. Configuraron el seguimiento de conversiones antes de gastar un solo peso y ahora sabemos qué anuncio trae cada cliente.”“We're a two-location dental practice and were basically invisible on Google Maps. Three months in, the second office finally shows up when you search from the neighborhood next door. I like that I can see exactly what they worked on each week in the portal instead of getting a vague monthly email.”From about R13,100 a month
Runs on your plan hours, from about R1,100 an hour on our largest plan instead of our about R1,600 standard rate. Unused hours roll over. Ad spend is paid separately to the platforms. ZAR prices are approximate (rate of 3 November 2026); you're charged in US dollars.
- Starter, 10 hours for about R13,100 a month: for one or two ongoing services, like SEO or social media.
- Growth, 25 hours for about R29,900 a month: for a mix of services across search, ads and content.
Sign-up takes about 2 minutes. Your first task is due within 5 days of starting the service.
Choose my plan90-day money-back guarantee. Ask us a question
Included
- Account audit and restructure
- Search, Shopping and PMax
- Monthly performance review
What we need from you
- Admin access to Google Ads and Google Analytics
- Your target cost per lead or return on ad spend
- Approval on structure changes and new ads
Who works on Google Ads management
Each step goes to the team that specializes in it. Every task is checked before it reaches you, and your portal shows which team did it and the hours it took.
- Analytics teamAudits, tracking data and reports
- Marketing teamAds, SEO and optimization
- Design teamVisuals, layouts and creative
90 days or your money back
Try us for 90 days. If you're not happy with the progress, you get your money back.
Questions about Google Ads management
What do you charge for Google Ads management in South Africa?
It runs on a monthly plan, from about R13,100 ($790 USD) for 10 hours. You're charged in US dollars through Stripe, so your bank converts at its own rate.
Do you work with South African businesses?
Yes. New York is 6 to 7 hours behind SAST, so your morning approvals are waiting for the team when New York starts work. Everything runs through your client portal and email, in English.
Do you charge local tax?
We're a US company and don't charge South African VAT. VAT-registered businesses may need to account for VAT on imported services; check with your accountant.
Do you cover Shopping and Performance Max?
Yes, along with Search and YouTube campaigns.
Will you rebuild our account from scratch?
Only if the audit shows it's needed. Often a restructure of the existing account keeps its history and performance data.
Who does the work?
Specialists from our Analytics, Marketing and Design teams. Each task is checked before it reaches you, and shows which team did it and the hours it took.
Can I start with just Google Ads management?
Yes. The Starter plan (10 hours a month) suits one or two ongoing services, so Google Ads management can run on its own, alongside any agency you already use. You can start other services later from your client portal.
Is there a long contract?
No. Plans renew monthly and you can change or cancel from the Billing page in your client portal. A cancelled service ends at the end of that calendar month.
How is Google Ads management billed?
It runs on your monthly plan hours, at a lower rate than our $95 standard. Unused hours roll over to next month, and extra hours are billed at your plan rate. Ad spend is separate and paid to the ad platforms.
Can I get my money back?
Yes. Every monthly plan has a 90-day money-back guarantee. Every task also waits for your approval, and you can ask for changes.

Get a free recommendation
Not sure Google Ads management is what you need? Tell us your website, goal and budget. We'll reply by email with the services and monthly hours we'd suggest. Free, and you don't need an account.
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