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Customer journey tracking

(per project, fixed scope)

See the path customers take before they buy

Follow customers from first visit to purchase to see which touchpoints matter.

$1,450 fixed price, or $1,233 with a plan

Create your accountGet a free recommendation

The problem

Customers often visit several times through different channels before they buy. Looking at one visit at a time hides which touchpoints matter.

Best for businesses with long or complex buying journeys; brands active on many channels; teams planning where to invest next.

  • Customers visit several times before buying and you only see one visit
  • You don't know which touchpoints matter
  • Channels are judged in isolation

How we fix it

  • We map your customer journey
  • We track customers across channels and visits
  • We show the journeys that lead to sales
app.firstpersonmarketing.com
Task board for a service in the client portal
Every service gets its own task board in your client portal

How customer journey tracking works

Each step is a task in your client portal. You see the hours logged against it, and nothing is marked done until you approve it.

  1. 1

    Journey mapping

    Strategy team

    We map the stages of your customer journey

  2. 2

    Event tracking plan

    Strategy team

    We plan the events to track

  3. 3

    Cross-channel tracking

    Development team

    We set up tracking across channels

  4. 4

    Journey dashboard

    Analytics team

    We build a journey dashboard

  5. 5

    Insights report

    Analytics team

    You get an insights report

What you get

What to expect

Timings depend on the scope agreed in your brief.

  1. Week 1

    We agree the brief and scope with you, so you know what you'll get.

  2. During the work

    Each step is a task in your portal. You approve it or ask for changes.

  3. Delivery

    Delivered on the timeline agreed in your brief, after your final approval.

What clients say

All reviews
“On voit enfin quelles campagnes font sonner le téléphone. Mise en place un peu technique au début, mais l'équipe a tout expliqué simplement.”
Thomas LefèvreCall tracking, Sep 2026Français
“We're a two-location dental practice and were basically invisible on Google Maps. Three months in, the second office finally shows up when you search from the neighborhood next door. I like that I can see exactly what they worked on each week in the portal instead of getting a vague monthly email.”
Megan R.Local SEO, Oct 2026English
“Llevábamos meses sin publicar nada en Instagram. Ahora aprobamos el calendario a principio de mes y se olvida uno del tema. Los diseños van con nuestra marca y las respuestas a comentarios son rápidas.”
Lucía FernándezSocial media marketing, Oct 2026Español

$1,450 fixed price

Paid before work starts, and delivered on the timeline agreed in your brief. With a monthly plan it's $1,233.

Sign-up takes about 2 minutes. Your first task is due within 5 days of starting the service.

Create your account

Ask us a question

Included

  • Journey mapping
  • Cross-channel tracking
  • Journey reports

What we need from you

  • Access to analytics, website and CRM
  • Your sales process
  • Approval on tracking changes

Who works on customer journey tracking

Each step goes to the team that specializes in it. Every task is checked before it reaches you, and your portal shows which team did it and the hours it took.

Questions about customer journey tracking

Is this the same as attribution?

No. Journey tracking shows the path customers take. Revenue attribution assigns revenue to each channel.

How long does it take?

It's a fixed-scope project, with timing agreed in your brief.

Who does the work?

Specialists from our Strategy, Development and Analytics teams. Each task is checked before it reaches you, and shows which team did it and the hours it took.

Do I need a monthly plan?

No. Customer journey tracking is a one-off fixed price, paid before work starts. A plan is optional and takes 15% off.

How is customer journey tracking billed?

It has a fixed price of $1,450, paid before work starts. Clients on a monthly plan get 15% off.

Can I get my money back?

Fixed-price projects are covered by the Service Level Agreement for that service. The 90-day money-back guarantee applies to monthly plans. Every step waits for your approval, and you can ask for changes.

Get a free recommendation

Not sure customer journey tracking is what you need? Tell us your website, goal and budget. We'll reply by email with the services and monthly hours we'd suggest. Free, and you don't need an account.

No obligation. We never share your details.

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